Influence As Your Gateway to Success
Do you ever find it hard to achieve your goals simply because you need a following? A support system? A friend? An audience? Investors? Believers?
I have. Way too many times. This, in short, is a matter of influence and delivery of the content, product, or service we are offering. By definition, influence means, "the capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself." Therefore, without influence, it is hard to attain a following because you have not yet affected the lives of others in a positive way OR because you have not found the right platform to reach your audience with and to convey your message.
Today's world relies so heavily on social media, digital outputs for information and updates as to the role we play within our chosen niche. If you don't understand the right methods of getting your message across to people, it is extremely hard to succeed. Not because you don't have the right content, product, or service to offer. But, because you don't have the right means of communicating your works with your audience.
What I have learned from my experience is that to succeed in any category or line of work, we must study up everything, and I mean everything, that it will take to communicate effectively with people.
If you are into cooking, study up everything on what channels connect you with people within that niche. You could start up a cooking channel on free platforms like YouTube.
If you are into fashion, you can start a blog and share free tips & tricks on your definition of style. Give them advice on where to shop, what to look for and how to take advantage of what they already have in their wardrobe to enhance their fashion sense.
If you are into the the latest tech, personal development, or scientific discovery, you could start your own podcast and reach out to people in this way. You could invite inspirational or motivating individuals as guests on your show to increase the diversity of the content you talk about. Remember, we are great as individuals, but the intrigue grows when there is a conversation to be had amongst each other.
At the end of the day, for whatever is of interest to you, if you learn the right methods of delivery of your content to your audience and combine that with the influence you have on individuals, you will achieve success. People will come. And they will keep coming back for more.
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